On 26th May 2018, more than 200 organizations from all 12 Mountain states of India participated in a mass campaign, to clean the Himalayas, where a chosen site was cleaned, audited by waste type and brand. This brand report was presented at the World Environment Day, to push for #beatplasticpollution movement.
Our site chosen is Namnang viewpoint, Gangtok, Sikkim. It is perpetually visited by tourists and habitually frequented by the coolest youths and students of Gangtok, and not to mention the monkeys. The monkeys have so far acted well on their instincts. It’s the cooler crowd that we do not understand- why litter? What is the harm in cleaning their mess before you leave? We being a student-centric organization, chose this site due to the proximity of our volunteer's colleges as well auditing a site littered mostly by our fellow youth and students.
Being solution-centric, we attempted to clean up the litter caused by the lack of mindfulness of our fellow youths and create awareness amongst them of the harm caused to the environment and us. We hope to inculcate a sense of belonging and desire to be the change. The site is right next to the Sikkim Legislative Assembly, and we hope that through our efforts, the youth can have some say in the policies being created for waste management in Sikkim.
We used our Facebook page to create awareness and outreach for our event pre, during and post clean up. Link
Our event was covered by the young dynamic team from Surfonics. Surfonics is a social medial channel run by the youngest commentators which provide a platform to the youth of Sikkim to present their talents as well as get inspired by the famed youth of Sikkim. They conducted interviews with the people visiting at the time of the event and created a video for the same on their Facebook page.
The link of the video
In addition, we were covered in the 27th May 2018 edition of Summit Times :